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Digital Intermediate: Inner Workings

Here's the industry guru telling us how DI really works in the film industry today -- and tomorrow

DMN: There won't be more people coming in because they heard the picture quality is better there.

Wright: That's right. The problem is that Mr. Theater Owner has a 35mm projector made out of cast iron that's going to last 50 years and cost him $40,000. He bought it twenty years ago. So why should he be buying a $200,000 digital cinema projector system?

DMN: So he can brag about it to all his friends? But I see. That's not going to put any money in his pocket.

Wright: Exactly. All of the current digital cinema setups in the country are paid for by research projects and corporate grants. They're a long ways away. 

DMN: It's not cost effective yet, so you'll still be putting out films on film for decades to come?

Wright: Yes. My guess is -- and this is a wild guess -- we're at least a decade away from digital cinema as being the main distribution medium in the western world. But we're several decades away from the rest of the world moving up to that.


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